The Brief
Powering Progress with 4X Tech.
Aldermore approached us to produce a professional virtual event to launch their new internal technology strategy, 4X Tech. Aimed at a remote audience, the event needed to feel high quality, forward thinking and aligned with the strategic themes of innovation, growth and resilience. The brief called for a studio-based live broadcast that would combine strong visuals, smooth presenter delivery and reliable streaming via Microsoft Teams, including breakout sessions. The format needed to resonate with a tech focused audience and reflect the ambition of the 4X Tech vision, all delivered within a well-managed and fully supported production environment.
Objectives
- Present the 4X Tech strategy with clarity and impact
- Engage a tech savvy internal audience across the UK
- Reflect Aldermore’s values of progress, sustainability and resilience
- Deliver a seamless experience across main and breakout sessions
- Provide a professional broadcast environment to match the message