The Brief
Resolute DTF asked us to deliver their stand at The Print Show 2025, continuing our long-standing partnership. The goal was to create a striking and functional exhibition space at the NEC that showcased their latest direct-to-film technology, attracted attention on the show floor, and supported live product demonstrations. With sustainability and cost control in mind, the stand design needed to reuse existing assets stored and maintained by our team, while still feeling fresh, premium, and relevant for this year’s show.
Resolute wanted a space that balanced practical working areas for equipment with engaging branded elements to support conversations, client meetings, and sales activity throughout the three-day event.
Objectives
-
Deliver a stand that stood out on the busy NEC show floor
-
Maximise reuse of existing stand assets to reduce costs and environmental impact
-
Provide reliable infrastructure for power, data and air to support live demonstrations
-
Ensure brand presence was clear, professional and on-message
-
Create a practical layout with storage, demo space and hospitality areas









